Skip to main content
    Proof
    Impress Blinds — cost per recorded Google Ads conversion down 62.63%SLS Solicitors — cost per recorded Google Ads conversion down 58.48%FixCare Property — cost per enquiry down 56.36%Rubbish Removal WA — cost per enquiry down 53.18%Floral Cakery — cost per enquiry down 49.82%ILLUMINATE Laser Emporium — cost per enquiry down 48.54%Aussie Plumbing — cost per enquiry down 41.96%Sydney Fence Painting — cost per enquiry down 33.68%Alliance Plumbing — cost per enquiry down 29.6%Gridless Build Solutions — cost per enquiry down 29.16%FacilityWorx — cost per enquiry down 23.62%Cornerstone Roofing — cost per enquiry down 20.47%A council finance platform — 194 of 194 requirements metA council finance build — 14 weeks to UAT, −34% 10-yr costA cultural institution — $634K of $750K kept workingA council platform — $470,106 built vs $503,262 SaaSA federal agency — n=5,000 prevalence survey at ±1.4%A civic mural — 36 concepts for a 71m × 9m wallA regional shire — 32-page visitor guide, 3 weeks earlyA shire council — one platform retiring 8 of 9 vendorsA pressure washing business — service-led search campaignsA pressure washing business — a clear enquiry journeyA carpet cleaner — Google Ads built around cleaning servicesA roofing company — campaigns for repairs and restorationA CCTV installer — campaigns for security enquiriesA fence painter — search campaigns for specific surfacesA maintenance business — live in 8 weeks, 3 stacks gone41 numbered clauses, published in full5.0 across every Google review$120M+ in media under management250+ active engagements across five countries
    SoudCoh

    Case studies Client results and websites.

    Google Ads, paid social and websites for the businesses we work with. Explore client results, service-specific strategies and the actual websites behind the enquiries. Each story explains the work and what its result measures.

    Book a callBrowse all 196 case studies

    Service-focused Google Ads and enquiry tracking · Pink Flamingo, an end-of-lease cleaning business in Melbourne · Full breakdown in the case study

    The library

    Every study we have published.

    Explore 196 published projects. Filter by the kind of work, industry or service, or search for a client, location or keyword. Load more in each collection to keep exploring.

    Trade
    Industry
    Showing 48 of 196 matching projects · 196 total
    Service

    Website design and development

    12 of 65 projects
    • Bayside Plumbing website desktop homepage designed by SoudCoh

      1/3 · Desktop

      Website development

      Bayside Plumbing

      Bayside Plumbing

      PlumbingWebsite designBlocked drains

      Sydney, NSW

      A Sydney plumbing website for Bayside: blocked-drain and area pages, a desktop quote form and a floating mobile call button. See the design breakdown.

      Bayside Plumbing provides plumbing, blocked drains and hot water in Sydney, NSW.

      • Delivered: Blocked-drain pages with a form set to the service. Eastern Suburbs pages explaining local coverage.
      • Outcome: Customers can read about the problem, check the area and call or request a quote from the same website.
      Read full website case study
    • Boutique Home Centre Shopify homepage with tile promotion and product navigation

      1/4 · A storefront organised around the renovation

      Website development

      Boutique Home Centre

      Boutique Home Centre

      Retail & productsWebsite designShopify

      Melbourne, Australia

      3,592

      published product pages in the Shopify catalogue

      Public sitemap review · 22 September 2026

      A Shopify store with 3,592 product pages, AI-assisted imagery, a room visualiser and supplier, pricing and delivery workflows for Boutique Home Centre.

      Boutique Home Centre’s brief was to move its home-improvement catalogue into a better organised Shopify store and fill gaps in product information.

      • Delivered: Product pages with useful descriptions, specifications and coverage details. Collections with filtering, sorting and product comparison.
      • Outcome: Delivered a store where customers can find a product, compare its details, plan an order and ask about freight before buying.
      Read full website case study
    • RAKS Quality Plumbing website desktop homepage designed by SoudCoh

      1/3 · Desktop

      Website development

      RAKS Quality Plumbing

      RAKS Quality Plumbing

      PlumbingWebsite designBlocked drains

      North Shore, Sydney

      RAKS Quality Plumbing’s North Shore website: dedicated blocked-drain and hot-water pages, quote forms and a persistent mobile call bar.

      RAKS Quality Plumbing provides plumbing and drainage in North Shore, Sydney.

      • Delivered: Separate blocked-drain and hot-water pages with matching images. Quote forms asking for the suburb and plumbing issue.
      • Outcome: The finished website gives each plumbing service its own page and keeps calling or requesting a quote easy to find.
      Read full website case study
    • Hi-Tech leather restoration service page with split sofa imagery and a phone action

      1/4 · Give leather restoration its own presentation

      Website development

      Hi-Tech Deep Cleaning

      Hi-Tech Deep Cleaning

      CleaningWebsite designCarpet cleaning

      Melbourne, VIC

      A Melbourne cleaning website that explains carpet and upholstery services with job imagery, process detail and a focused enquiry page.

      Hi-Tech Deep Cleaning provides carpet, upholstery and specialist cleaning in Melbourne, VIC.

      • Delivered: Separate carpet-cleaning and leather-restoration pages. Before-and-after visuals showing the relevant surface.
      • Outcome: Customers can compare the service with the surface they need cleaned and send a specific enquiry.
      Read full website case study
    • Champion Plumbing website desktop homepage designed by SoudCoh

      1/2 · Desktop

      Website development

      Champion Plumbing & Drains

      Champion Plumbing

      PlumbingWebsite designBlocked drains

      Sydney, NSW

      Champion Plumbing & Drains’ Sydney website: a problem-led introduction, contextual quote form, service navigation and mobile layouts.

      Champion Plumbing provides plumbing and drainage in Sydney, NSW.

      • Delivered: Service forms that keep blocked drains selected. Local pages including the Eastern Suburbs.
      • Outcome: Customers can explore the service, see the business at work and begin an enquiry with the right job already selected.
      Read full website case study
    • Eagle Plumbing desktop homepage with quote form beside the pricing message

      1/2 · Desktop homepage

      Website development

      Eagle Plumbing

      Eagle Plumbing

      PlumbingWebsite designBlocked drains

      Sydney and Illawarra, NSW

      A website for Eagle Plumbing across Sydney and the Illawarra, with focused service pages, a visible quote form and straightforward phone contact.

      Eagle Plumbing provides plumbing in Sydney and Illawarra, NSW.

      • Delivered: An opening quote form asking for the suburb, service and problem. A focused blocked-drain page with questions and quote choices.
      • Outcome: The finished website connects local plumbing information with an enquiry that includes the customer’s job details.
      Read full website case study
    • Aussie Plumbing website desktop homepage designed by SoudCoh

      1/3 · Desktop

      Website development

      Aussie Plumbing

      Aussie Plumbing

      PlumbingWebsite designBlocked drains

      Sydney, NSW

      Aussie Plumbing’s Sydney website: service and suburb navigation, a clear emergency-plumbing message and responsive call options, shown in real screenshots.

      Aussie Plumbing provides plumbing, hot water and drainage in Sydney, NSW.

      • Delivered: A blocked-drain page with relevant service and crew images. Hot-water content separating repairs, replacement and continuous-flow installation.
      • Outcome: The website gives different plumbing jobs their own explanations and a clear next step to enquire.
      Read full website case study
    • Wilco Plumbing website desktop homepage designed by SoudCoh

      1/3 · Desktop

      Website development

      Wilco Plumbing

      Wilco Plumbing

      PlumbingWebsite designHot water

      Sydney and Newcastle, NSW

      Wilco Plumbing’s Sydney website: blocked-drain and hot-water page designs, bold red branding and mobile contact options. Explore the actual screens.

      Wilco Plumbing provides plumbing and blocked drains in Sydney and Newcastle, NSW.

      • Delivered: Individual blocked-drain and hot-water service pages. Separate booking and phone buttons.
      • Outcome: Customers in Sydney and Newcastle can choose the service they need and then book or call.
      Read full website case study
    • Aussie Electrical desktop homepage with navy service message and blue call button

      1/2 · Desktop homepage

      Website development

      Aussie Electrical

      Aussie Electrical

      Electrical & solarWebsite designSwitchboards

      Sydney, NSW

      An electrical website with clear call buttons, detailed service pages and a callback form for Aussie Electrical across Sydney.

      Aussie Electrical provides electrical in Sydney, NSW.

      • Delivered: A clear emergency phone action in the opening and mobile header. A separate switchboard page covering assessment, installation and testing.
      • Outcome: Urgent callers can find the phone action quickly, while people planning work have service information to read first.
      Read full website case study
    • EOL Melbourne desktop homepage with property quote form and lime quote buttons

      1/2 · Desktop homepage

      Website development

      EOL Melbourne

      EOL Melbourne

      CleaningWebsite designEnd-of-lease cleaning

      Melbourne, VIC

      An end-of-lease cleaning website with a property-specific quote form, service checklists and a clear mobile contact journey for EOL Melbourne.

      EOL Melbourne provides cleaning in Melbourne, VIC.

      • Delivered: A quote form asking for property size, suburb, service and date. An end-of-lease page with a cleaning task checklist.
      • Outcome: Customers can check what the clean includes and send the property details needed for a quote.
      Read full website case study
    • Impress Blinds website desktop homepage designed by SoudCoh

      1/2 · Desktop

      Website development

      Impress Blinds

      Impress Blinds

      Retail & productsWebsite designMobile website design

      United Kingdom

      Impress Blinds’ UK website: room photography, blinds and shutters navigation, home-appointment prompts and a mobile booking bar. View the actual design.

      Impress Blinds provides made-to-measure blinds and shutters in United Kingdom.

      • Delivered: Product browsing for blinds, curtains and shutters. A roller-blinds page with room photography and a product explanation.
      • Outcome: The website lets customers look at finishes, understand a product and choose the next step towards a measure or quote.
      Read full website case study
    • WELND website desktop homepage designed by SoudCoh

      1/2 · Desktop

      Website development

      WELND

      WELND

      FinanceWebsite designMobile website design

      Australia

      WELND’s finance website: lending-service navigation, a debt-test entry point, calculators and a responsive layout. Explore the brand and enquiry journey.

      WELND is a Melbourne-based finance and mortgage brokerage serving customers across Australia.

      • Delivered: A warm visual identity with clear headings and finance service pages. First-home-buyer content with broker and phone choices.
      • Outcome: The delivered website explains finance topics in smaller steps and connects readers with tools or a broker conversation.
      Read full website case study

    The newest work, strongest result first

    More campaign stories

    24 of 72 campaigns

    More client case studies

    12 of 59 studies
    Browse the complete project index (196)
    Eight accounts, up close

    Start with the results.

    Eight client stories covering the campaigns, results and work behind each business. Open a project to see the full story.

    71 more accounts, one card each

    Then everyone else.

    More client projects from the portfolio. Browse the cards and open the work that interests you.

    Back to the full library
    Asked about most

    Six accounts. Real campaign work.

    Six campaign stories from the archive. Open a project for the campaign work, recorded conversions and reporting details.

    Websites, campaigns and outcomes

    How the work connects.

    The strongest customer journeys connect the ad, the website and the conversation that follows. These projects show how we bring those parts together.

    • Websites that help people act

      Clear service pages, useful product information and simple enquiry paths give visitors a reason to take the next step.

      Explore website design

    • Campaigns that reach the right searches

      Google Ads connects demand with the relevant service or product page. The campaign stories show the work and the recorded results.

      Explore Google Ads

    • Tracking that connects enquiries to outcomes

      Conversion tracking and follow-up help businesses understand which enquiries become work. Revenue results use recorded sales or won-job data where available.

      Explore conversion tracking

    Start with Bayside Plumbing’s Google Ads results and its website project. To explore the economics for your business, use the break-even ROAS calculator with your own margins and costs.

    Before you ask us anything

    Here is what everybody asks first.

    FAQ

    The results page, answered.

    What the projects include, how we plan the work, and how to get started.

    The first call is free and there is no deck.

    Book a call

    Campaign stories cover the advertising work and its recorded results. Website stories show real pages, design decisions and customer journeys. Each result is labelled by what it measures, such as Google Ads conversions, enquiries or recorded revenue.

    Government, council and cultural-institution engagements are described by sector and jurisdiction. Their case studies explain the scope, work delivered and outcomes while keeping the organisation anonymous.

    There are two separate numbers. Your ad spend goes to the platform, and what it needs to be depends on how competitive your market is and how many jobs you want — the smallest companies we work with invest a minimum of A$3,000 a month, and our largest clients run multiple eight figures a month across paid channels. Our management fee is separate and scales with the work involved. There is no single answer, which is why the first call is free: you leave it with a real number for your situation before you commit to anything.

    It depends heavily on the channel. Paid search meets demand that already exists, so calls and form submissions can arrive within hours of launch — Cleanetic launched a new Google Ads account with dedicated landing pages and enquiry tracking. The first two to four weeks are an optimisation period where we read search terms daily and cut waste. Most accounts settle into their best rhythm around 60 to 90 days. SEO and content work on a much longer clock, usually months rather than weeks. Your industry, competition and budget move all of that.

    No long-term lock-in. We would rather keep the work because it is producing than because a contract says you have to stay. What we do ask for is enough runway to be fair to the account — a campaign judged on its first ten days is being judged during the part where we are still cutting waste out of it. The terms are put in front of you in plain English before anything is signed.

    We own and run the account, because the build is proprietary methodology refined across hundreds of engagements — bidding architecture, negative-keyword libraries, audience stacks and conversion tracking. You get full-visibility reporting on performance and spend at all times, and on long-term marketing agreements ownership and handover options are available to discuss. You will never be in the dark about what is in the account or what it is doing.

    We tell you, in the report, in plain English, and we change what we are doing. A campaign that is not producing gets restructured, repointed at a different set of searches, or stopped. If the honest answer is that a channel is not right for your business at this point, we would rather say so than keep billing you for it. What we will not do is let it run quietly and hope it comes good.

    A fixed cadence, good news or bad. Each report covers what was spent, what it produced, what we changed and why, and what happens next — written in the language you use about your own business rather than platform jargon. You can also see live performance and spend for yourself at any time. The case studies present the project scope and the outcomes reported for that work.

    Use the industry and service filters above to find relevant campaigns and website projects. Search by client, trade, service or location, and open a study to explore the work in detail.

    Yes. Shopping campaigns, product feeds, online-store builds and e-commerce SEO are all part of what we do, and marketplace platforms we designed and built are among the studies on this page. Product businesses are run differently to service businesses — the feed, the product data and the category pages do work that ad copy does elsewhere — but they are firmly in scope.

    We start with your goals, service area, customer value and current website or account. That gives us the basis for a practical plan across campaigns, website improvements and follow-up.

    We add new projects and expand existing stories as more work is ready to share. The library brings the published campaign and website studies together, with filters to help you explore them.

    Where the work behind these pages is explained.

    A case study tells you what happened. These pages tell you how, and what it would look like on your account.

    Everything listed below is a page about the work. Two things worth reading beside them are not: the calculators put your own click price, close rate and margin through the same arithmetic these studies report, and how long a campaign has to run before its number means anything is worth settling before you compare any window on this page with your own.

    Ready to be the next one?

    Thirty minutes on your numbers rather than ours, and a written list of what we would change first. Yours to keep either way.

    Look at your numbers with usBack to the library

    No pitch deck. No upsell. A real conversation and a written list of leaks.

    Client results

    The clients. The work. The results.

    Explore client campaign results, then open a case study to see the work behind the numbers.

    Explore 137 client case studies