Google Ads Management Solutions

Outshine your competition. Boost your sales. Bid farewell to underperforming ads, high CPCs, and unqualified leads. Achieve industry dominance with a finely tuned Google Ads campaign.

TRUSTED BY 200+ GLOBAL BRANDS

You could double your revenue with PPC advertising.

We’re not just another SEO agency – we’re Australia’s fastest-growing digital marketing powerhouse. Don’t just take our word for it; our recent award from Deloitte says it all! As we continue to scale new heights, we’re on the lookout for exceptional talent to join us on this exciting journey.

Snatch Clicks from Your Competitors.

Climbing to the top of search results isn’t a mystery. With precise Google Ads management, businesses in Melbourne, Brisbane, and Sydney can achieve top positions faster than expected. For immediate results you can measure, partner with a Google Premier Partner agency that knows the ins and outs of SEM success.

PPC advertising means you only pay for the clicks that matter – from customers actively searching for your business. With half of all search clicks going to the top three paid ads, it’s clear that your business should be there.

Our Approach to Delivering Results

Enlist the Support of a Google Premier Partner

Expand your reach across the web with finely tuned PPC services that target ready-to-buy prospects at the ideal moment in their journey. As a Google Partner, we’ll help you generate quick sales and sustainable long-term results that drive revenue growth.

Google Ads

Gain a competitive edge – appear only when users are actively searching for your services and pay only when they take action.

Google Shopping

A PPC platform that promotes your store’s products to increase website traffic, drive sales, and boost revenue.

Google remarketing

Re-engage with consumers who have previously shown interest in your products to improve brand recall and significantly boost conversion rates.

Google Display Network

Boost your cross-platform visibility and reach your audience at the right place and time with impactful, visually engaging advertising.

Microsoft Advertising

Previously known as Bing Ads, tap into a new revenue stream by reaching the untapped audience of the Microsoft Search Network.

Programmatic advertising

Programmatic advertising made easy. We take a multi-channel approach to engage your audience across various devices, ensuring maximum budget efficiency.

Taboola marketing

Strategic marketing within premium publications that targets a global audience, fostering meaningful connections and delivering tangible results.

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Why Your Business Needs Google Ads Marketing

Maximise your digital impact and drive your business forward with the unmatched reach and targeting accuracy of Google Ads – where every click takes you closer to achieving your marketing objectives.

Purchase Intent

People using a search engine often have buying intent, meaning they are actively seeking products or services related to the keywords they type in. For instance, if someone searches for “hairdresser Sydney,” they are likely planning to book an appointment in Sydney in the near future.

Pay Only Per Click

Here’s the game-changer: you only pay when someone clicks on your ad. Unlike other ads that cost the same regardless of engagement, Google Ads ensures smarter spending. That’s why Local SEO prioritises directories, Google My Business, and social profiles—key to boosting your local search results.

Target Your Audience Precisely

With Google Ads, you can target the exact location where you want your ad to appear, ensuring only people in that area (like Sydney) see it. You can also refine your audience by factors such as time of day, language, device type, and more. This precision is what makes Google Ads so effective.

Campaigns That Scale with Your Business

Google Ads is highly scalable. If a campaign is converting well, simply increasing your PPC budget can boost leads and profits. You can also test ad copy to see what works, applying those insights across your digital strategy. For Local SEO, reviews are key to improving your Google rankings.

Supercharge Your ROI

PPC is ideal for new businesses or product launches, delivering quick results (faster than SEO) and allowing you to scale fast for turbocharged ROI. It also helps identify valuable keywords and audiences for SEO and other campaigns, saving you time and budget. Quality link building is crucial for Local SEO success.

The Ultimate Tool in Your Arsenal

We’re not suggesting you rely solely on PPC – but our experience proves it’s most effective when integrated into a strong digital marketing strategy. Our work with Hello Molly, an online fashion brand, delivered an impressive 6:1 ROI from AdWords alone! To unlock the full revenue-boosting potential of AdWords, call in the experts.

Your Google Ads Strategy for Success

Our team leverages key insights to craft your 6-month strategy. The evaluation process includes, but is not limited to:

Book a Strategy Session

MVP Approach Image

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Account Structure

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The first step in creating a successful Google Ads campaign is establishing a strong foundation. We carefully structure your account to ensure it’s organised, relevant, and aligned with your business goals. By effectively segmenting campaigns and ad groups, we optimise targeting and budget allocation for maximum impact.

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Keywords

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Keywords are the backbone of a successful Google Ads campaign. Our team conducts in-depth research to find high-performing keywords that resonate with your industry and audience. We use a strategic mix of broad, phrase, and exact match keywords to capture customers at every stage of their buying journey. With ongoing monitoring and optimisation, we ensure your keyword strategy drives qualified traffic and increases conversions.

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Copywriting

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Engaging ad copy is essential for capturing attention and driving clicks. Our expert copywriters create compelling ads that speak directly to your target audience, encouraging them to take action. By showcasing your unique selling points and value propositions, we set your brand apart and deliver impactful results.

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Landing Pages

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A seamless transition from ad to landing page is key to maximising conversions. We optimise your landing pages to align perfectly with your ad messaging, ensuring a smooth user experience. From attention-grabbing headlines to clear calls-to-action, we fine-tune every element to convert visitors and drive business growth.

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Bidding Strategy

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An effective bidding strategy is crucial for getting the most out of your advertising budget. Our team employs advanced bidding techniques, combining automated strategies with manual adjustments to maximise ROI. By analysing performance data and refining bidding parameters, we ensure your campaigns consistently deliver top results.

Looking for an Ad Campaign that Delivers Results?

Double Your Return with PPC Advertising.

On average, for every dollar you invest in your PPC campaign, you'll earn $2 in return. Where else can you expect such a strong ROI? SEM (search engine marketing) drives more traffic, clicks, conversions, and boosts brand awareness.

As a Google Ads network partner, SoudCoh can create highly targeted ads that reach your customers at the perfect moment – when they're ready to buy. The competition may be fierce, but our PPC services come backed with the research and insights needed to outshine them and dominate the Australian market.

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Frequently Asked Questions About Google Ads