Contact SoudCoh Let’s grow together.

Two separate numbers. Your ad spend goes to the platform, and what it needs to be depends on how competitive your market is and how many customers you want — the smallest companies we work with invest a minimum of A$3,000 a month, and our largest clients run multiple eight figures a month across paid channels. Our management fee is separate and scales with the work. The first call is free precisely so you get a real number for your situation before committing to anything.

Inside one business day, on whichever channel you used. Most discovery calls happen the same week. Our office hours are Monday to Friday 8am to 5:30pm and Saturday 10am to 3pm, Melbourne time — a message sent outside those hours is read at the start of the next one, by a person rather than an automation.

No long-term lock-in. We would rather keep the work because it is producing than because a contract says you have to stay. What we do ask for is enough runway to be fair to the account — a campaign judged on its first ten days is being judged during the part where we are still cutting waste out of it. The terms are put in front of you in plain English before anything is signed.

We own and run the account, because the build is proprietary methodology refined across 250+ engagements — bidding architecture, negative-keyword libraries, audience stacks and conversion tracking. You get full-visibility reporting on performance and spend at all times, and on long-term marketing agreements ownership and handover options are available to discuss. You will never be in the dark about what is in the account or what it is doing.

We tell you, in the report, in plain English, and we change what we are doing. A campaign that is not producing gets restructured, repointed at a different set of searches, or stopped. If the honest answer is that paid media is not the right channel for your business right now, we would rather say so than keep billing you for it.

A fixed cadence, good news or bad. Each report covers what was spent, what it produced, what we changed and why, and what happens next — written in the language you use about your own business rather than platform jargon. Matched Word and PDF documents carry the same numbers and the same date, so there is never a question about which version is current.

Either. The form on this page reaches the same inbox as everything else, and the phone, WhatsApp and email details above are all answered during office hours. The booking link exists because some people would rather choose their own slot than wait for a reply — it is a convenience, not a gate.

Yes. We are Melbourne-based, at West Tower, Level 4/608 St Kilda Rd, and we run engagements across Australia, the United Kingdom, Saudi Arabia, the United Arab Emirates and New Zealand. Most work runs perfectly well remotely; where an on-site session genuinely helps, we arrange one. Time zones are agreed in the first conversation rather than assumed.

Yes. Shopping campaigns, product feeds, store analytics, lifecycle email and the measurement underneath all of it are in scope, alongside services businesses. If you sell products, Shopping usually runs alongside Search rather than instead of it, and the data decides where the budget goes.

Yes, and we strongly recommend a dedicated landing page rather than sending paid traffic to a homepage — the page has to answer the ad's promise in its first screen. If your site cannot do that yet, we build the page. Custom web applications and full websites are handled by our Technology division rather than bolted onto a media retainer.

Yes, and there is no deck. Thirty to forty-five minutes on what you sell, who buys it and what a customer is worth, then an honest read on what we would do first. You leave with that read whether or not you work with us. There is no obligation attached to it and nobody will chase you weekly afterwards.

Nothing mandatory, but three things make the call far more useful: roughly what a customer is worth to you, roughly what you are spending now, and access to your existing ad account if you have one. If you do not have any of those, say so — plenty of the businesses we start with are beginning from nothing at all.