Marketing and growth advisory Keep the playbook. Not the agency.

It depends on how much there is to review and how long you want us alongside your team. A single review-and-session engagement is priced as a fixed piece of work; an ongoing advisory seat is a monthly fee that scales with the cadence you want. Both are quoted in writing after the first call, with the scope written in plain English. There is no charge for the first conversation and no obligation attached to it.

The review takes two weeks and the session lands in week three, so you have a written, prioritised list of work inside a month. How quickly that list turns into results depends on what is on it — a tracking fix can change what you see within days, while a budget reallocation needs a full cycle to read honestly. We would rather set the cadence properly than promise a date we cannot hold.

No long-term lock-in. We would rather keep the work because it is useful than because a contract says you have to stay. What we do ask for is enough runway to be fair to the engagement — advisory judged on its first fortnight is being judged during the part where we are still reading. The terms are put in front of you in plain English before anything is signed.

You do. Everything produced in an advisory engagement — the audit, the findings, the frameworks, the reporting template, the budget model — is yours to keep and to use without us. That is the point of advisory rather than management. Where we also run media for a client, the ad account arrangement is different and is set out separately, in writing, before anything starts.

We tell you, in the report, in plain English, and we change what we are doing. A recommendation that is not producing gets revisited, repointed or withdrawn. If the honest answer is that the constraint is not marketing at all — pricing, capacity, the offer, the sales follow-up — we would rather say so than keep billing you for advice about the wrong problem.

One page, on a fixed cadence, good news or bad. It covers what was spent, what it produced, what changed and why, and what happens next — in the language you use about your own business rather than platform jargon. Matched Word and PDF documents carry the same numbers and the same date, so there is never a question about which version is current.

Both are available and they are priced separately. Advisory means your team executes and we review, train and sit alongside. Management means we run the channels ourselves. Plenty of clients start with advisory to find out what is actually wrong, then hand us one channel to run while their team keeps the rest. You are never obliged to move from one to the other.

Yes. Product feeds, Shopping campaigns, marketplace spend, email and lifecycle revenue, and the analytics underneath all of it are in scope. The questions are different — contribution margin per order rather than cost per job, repeat rate rather than close rate — but the method is the same: agree what a customer is worth, verify the measurement, then move the budget toward what produces.

Mostly in-house teams, and often alongside an incumbent agency. A common engagement is helping a marketing manager brief and hold their agency to account: a written target, a shared definition of waste, and a review cadence that makes the relationship measurable. We are not there to replace anybody, and we say so to the agency in the first meeting.

Yes, and the default recommendation is to use what you already pay for before buying anything new. Most of the gaps we find are configuration and ownership problems rather than tooling problems. Where a tool genuinely cannot do the job, we say which one we would replace it with, what it costs, and what the switch would take.

Yes. We are based in Melbourne and run engagements across Australia, the United Kingdom, Saudi Arabia, the United Arab Emirates and New Zealand. Reviews and working sessions run virtually as standard; on-site sessions are arranged where they earn the travel. Time zones are agreed in the first conversation, not assumed.

A free audit is a sales document — its job is to find enough wrong to justify a retainer. An advisory engagement is paid work with no channel attached to it, which means the honest answer is allowed to be “spend less” or “this is a sales problem”. You also keep everything produced, and the recommendation can be that you need nothing from us at all.