We built a two-column Services menu separating carpet work from upholstery, mattresses and rugs. We also added an end-of-lease page with twelve inclusions, four steps and a clear line on what is not promised.
The business
A Plus Lightning Carpet Cleaning is a Central Coast cleaning business. It steam cleans carpets, cleans upholstery, mattresses and rugs, treats pet stains and odours, applies stain protection and takes on end-of-lease, vacate, bond and move-in or move-out cleans for tenants and owners.
The brief
The business serves two kinds of customer. Some have a stained sofa, a tired carpet or a pet accident. Others are moving out and need the property handed back on time. Each arrives with a different job in mind, and each needed a page about that job and a short way to ask for a quote.
Moving cleans needed extra care. Tenants worry about the bond, and a cleaning business cannot promise what an agent or landlord decides. The site had to be clear about what is included and what is not.
A menu in two columns
The Services menu splits the range in two. Carpet services lists eight: end-of-lease, vacate, bond and move-in or move-out cleans, carpet steam cleaning, commercial carpet cleaning, pet stain and odour removal, and stain protection. Upholstery, mattresses and rugs have their own column of three. The home page repeats the same eleven as cards, each with a short tag such as inspection ready or enzyme treated.
The quote form on every service page
Each service page opens with its own headline and a short line on the work. Upholstery starts with sofas, dining chairs, ottomans and headboards. Beside it sits the quote form headed Get your spotless quote, with a box to describe the space. On the four moving-clean pages the form already names the service; on the others it carries the same service selector as the home page. Further down, each page explains the process, what is included and the questions people ask, and points to related services.
Moving cleans, explained step by step
The end-of-lease page plans the clean around the final inspection. It lists twelve inclusions, from kitchen benches and cupboards to the agent's checklist and a final quality check, with carpet steam cleaning, upholstery and mattress cleaning as add-ons. Four steps run from move-out to key handover: send the details, confirm the scope, vacate the property, then clean and check.
The page is careful with its promise. It says the business does not promise outcomes an agent or landlord controls, only the work agreed in the quote, and the questions beneath answer whether an end-of-lease clean guarantees a bond refund.
Answers before the quote
The FAQ page answers fourteen questions in four topics: general, bookings, pricing and services, from whether anyone needs to be home to steam cleaning against dry cleaning. The home page closes with three steps: tell us the space, lock the date, and the crew makes it spotless.
Built for phones
On a phone, the home page leads with the headline, then Book My Clean and the call button, then the trust chips. Service pages lead with the headline and the trust chips, with the quote form directly beneath. A round call button stays in the bottom corner of the home page and every service page as the visitor scrolls, and the menu opens into the full list of services.
What it connects to
The site is where A Plus Lightning's Google Ads land. Each ad sends people to that service's page, where a short quote form near the top asks for contact details and the service needed. The A Plus Carpet Cleaning campaign case study reports that more than 1 in 5 Google Ads clicks became a quote request since ads began, that upholstery ads brought in 38% of quote requests, and that 85% of requests were made on a phone.
For a cleaning business planning a site like this, see our website design services and marketing for cleaning businesses.