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    Proof
    Impress Blinds — cost per recorded Google Ads conversion down 62.63%SLS Solicitors — cost per recorded Google Ads conversion down 58.48%FixCare Property — cost per enquiry down 56.36%, $35.24 to $15.38Rubbish Removal WA — cost per enquiry down 53.18%, $71.02 to $33.25Floral Cakery — cost per enquiry down 49.82%, $13.83 to $6.94ILLUMINATE Laser Emporium — cost per enquiry down 48.54%, $138.65 to $71.35Aussie Plumbing — cost per enquiry down 41.96%, $117.75 to $68.34Sydney Fence Painting — cost per enquiry down 33.68%, $136.62 to $90.61Alliance Plumbing — cost per enquiry down 29.6%, $81.26 to $57.21Gridless Build Solutions — cost per enquiry down 29.16%, $78.16 to $55.37FacilityWorx — cost per enquiry down 23.62%, $157.13 to $120.01Cornerstone Roofing — cost per enquiry down 20.47%, $41.71 to $33.17A council finance platform — 194 of 194 requirements metA council finance build — 14 weeks to UAT, −34% 10-yr costA cultural institution — $634K of $750K kept workingA council platform — $470,106 built vs $503,262 SaaSA federal agency — n=5,000 prevalence survey at ±1.4%A civic mural — 36 concepts for a 71m × 9m wallA regional shire — 32-page visitor guide, 3 weeks earlyA shire council — one platform retiring 8 of 9 vendorsA pressure washing business — 138 jobs at A$20.43 eachA pressure washing business — 21.20% conversion rateA carpet cleaner — 53 jobs in 15 days at A$24.92 eachA roofing company — 68 quote requests in 35 daysA CCTV installer — 39 qualified leads in 15 daysA fence painter — 36 jobs in 24 days, quotes by day 3A maintenance business — live in 8 weeks, 3 stacks gone41 numbered clauses, published in full5.0 across every Google review$120M+ in media under management250+ active engagements across five countries
    SoudCoh
    Website Development
    SLS Solicitors

    SLS Solicitors: legal services website design in England and Wales, UK

    SLS Solicitors · Legal services · England and Wales, UK

    The short version · Website delivery

    SLS Solicitors — a focused consultation journey for property matters.

    Talk to us about your websiteAll case studies
    SLS Solicitors

    Campaign work · SLS Solicitors

    The campaign behind the enquiries.

    See the advertising work for SLS Solicitors, with the results and measurement explained in each campaign case study.

    Campaign case study

    SLS Solicitors: distinct legal campaigns across England and Wales

    SLS Solicitors’ England-and-Wales Google Ads campaigns cover possession and disrepair enquiries, with a 58.48% historical cost-per-conversion reduction.

    Read the campaign case study

    Inside the website

    The thinking behind the pages.

    1. Website detail

      Make geographic coverage easy to scan

      The locations page groups named places beneath an England-and-Wales introduction. The grid gives visitors a direct way to find the relevant area within the consultation website.

      SLS Solicitors England-and-Wales locations page with place-name grid
      Open full-size screenshot

    2. Website detail

      Give the consultation form a clear place

      The dark legal-service introduction places the consultation panel beside the main message. Warm orange accents distinguish the contact action within a restrained serif-led presentation.

      SLS Solicitors property-matter introduction beside a consultation form
      Open full-size screenshot

    The case study

    Inside the build for SLS Solicitors.

    The short list

    1. Give the visitor a clear subject and next step.
    2. Connect the enquiry to the property.
    3. Make contact choices and consent visible.

    The design choices and customer journey behind this website.

    SoudCoh’s legal services website design for SLS Solicitors serves England and Wales, UK. The build brings the service information, visual identity and enquiry journey together, with the page examples and design decisions explained below.

    Give the visitor a clear subject and next step

    SoudCoh’s SLS Solicitors website work focuses on property and tenant matters. The page introduces the service and provides a consultation route, with local-area content supporting the England and Wales context.

    The customer journey is built around starting a conversation about the situation. The website provides the subject and contact choices without requiring the visitor to prepare a complete legal file online.

    Connect the enquiry to the property

    The consultation form asks for the property location, the visitor’s situation and an optional description alongside contact details. City or postcode information makes the request more specific to the matter being discussed.

    This structure gives the firm useful context for a follow-up. A visitor who is unsure how to summarise the issue can choose the closest situation and add details in their own words.

    A direct phone option sits alongside the form for visitors who prefer to speak. The form also includes a contact-consent control and privacy information as part of the submission journey.

    These components belong close to the point where the customer shares their information. The design keeps the next action clear and explains the purpose of the request.

    Keep the portfolio story about the website

    The case study documents the consultation structure, property-context fields and contact presentation of the completed build. Its subject is how the service is organised online and how a prospective customer begins the discussion.

    The finished website gives a specialist legal service a focused enquiry journey. It connects the person, property and matter to an appropriate first conversation with the firm.

    Explore our website design and development work for how we connect clear service information with a useful customer journey.

    Tags

    • Website design
    • Legal services
    • England and Wales, UK

    A website built around your business.

    Tell us about your services, your customers and the next step you want them to take. We will shape the design and page structure around that brief.

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    FAQ

    The questions this raises.

    The brief, the design and how the website supports the wider customer journey.

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    More work in this industry.

    Explore the campaigns, websites and customer journeys we have built for more businesses in this industry.

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    The work that produced this.

    Explore the design, content and enquiry tracking services behind a website like this.

    The briefing behind the work.

    Further reading on the decisions that connect a website with the wider marketing work.

    Why the primary and secondary categories must match the work a business actually wants. That case is argued in Google Business Profile categories as a silent rank constraint.

    The profile and service-area rules for the mobile businesses represented throughout this library. The other half of it is set out in Ranking a service-area business without publishing a storefront.

    The work behind this one is written up in full under website design and development, and the ninety-day plan that produced results like these sets out the sequence in order.

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    Tell us about your business, your services and what your website needs to do. We’ll help you decide what to build next.

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    A clear scope, a considered design and a practical next step.