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    Jaggi Cleaning Services

    Residential and commercial cleaning · Melbourne, VIC

    Jaggi Cleaning Services: a cleaning website with service quotes and moving checklists

    We built nine service pages, each with the quote form set to that service. We also added a Melbourne end-of-lease page with a checklist, prices by size, the process and six regions.

    Services
    Website design and build · Service pages · City landing pages · Quote form design
    Talk to us about your website

    Project highlights

    What we delivered for Jaggi Cleaning Services.

    A closer look at the services and features delivered. Open a tile for the source behind each detail.

    • Project highlight

      Plan the clean

      service forms, local pages and a moving checklist

      Website delivery

    • 19

      Pages in the site: services, city pages, advice and company pages

      Live site count

    • 9

      Services in the menu, each with its own page and the service chosen in the form

      Counted on the live site

    • 3

      Cities with their own end-of-lease page: Melbourne, Sydney and Perth

      Counted on the live site

    • 6

      Melbourne regions on the end-of-lease page, each with its suburbs named

      Counted on the live site

    • 14

      Labelled jobs in the before-and-after carousel on the home page

      Counted on the live site

    Project notes

    The page count is the number of unique pages reached from the site's own links on the live site. Screenshots show the delivered website. Campaign outcomes, where included, use the periods and definitions in the linked advertising case study.

    In one minute

    The 60-second version

    Jaggi Cleaning Services, from the brief to the result in 5 short slides.

    1. The business

      A Melbourne cleaning business built around the move-out clean

      End-of-lease cleaning with a bond-back guarantee leads, alongside domestic, deep, pre-sale, commercial and short-stay cleaning and three specialist services.

      Service cards on the Jaggi home page with photos, feature tags and buttons
    2. The brief

      A page for every kind of clean, and a form that knows it

      Tenants, households and landlords ask for very different jobs. Each needed a page about their clean and a quote form that did not make them explain it from scratch.

      Jaggi Cleaning Services menu listing nine cleaning services
    3. What we built

      Nine service pages, each with the service chosen in the form

      Every service page opens with its own quote form, and the specialist jobs sit apart from the whole-property cleans.

      19pages on the live site

      Oven cleaning page with Oven Cleaning already chosen in the quote form
    4. The main service

      An end-of-lease page that carries the whole decision

      The guarantee, a vacate checklist, prices by property size, the process, six Melbourne regions and ten common questions, all on one page.

      Vacate cleaning checklist on the Melbourne end-of-lease page
    5. Beyond Melbourne

      End-of-lease pages for Sydney and Perth

      Two city pages with a lighter header, each naming eight regions and answering questions in that city's terms.

      Sydney end-of-lease cleaning page with a lighter header and a quote form

    Insights

    Inside the build

    Details from the Jaggi Cleaning Services project. Open a card for the finding and its source.

    • The build

      9

      Every service page opens with the quote form already set to that service

      A visitor on the oven cleaning page finds Oven Cleaning already chosen, and the same holds for every service. They add a name, contact details, the suburb and a note, and the business starts its reply knowing the job.

    • The build

      1 page

      The end-of-lease page carries the whole decision on one page

      It runs from the quote form through the guarantee, a vacate checklist, prices by property size and a three-step process to six Melbourne regions and ten common questions. A tenant comparing cleaners can go from first look to quote without leaving the page.

    • The build

      2

      Sydney and Perth get their own end-of-lease pages with a lighter header

      The two city pages drop the full menu and keep the phone number and the quote button. Each names eight regions of its own city, so a renter outside Melbourne lands on a page written for where they live.

    The website, working

    Jaggi Cleaning Services’ website, up close.

    The real pages on desktop and phone. Select any screenshot to see it full size.

    The home page, top to bottom

    The Jaggi home page from the headline through the services, before-and-after photos and steps
    The whole home page, top to bottom. Click or tap the frame to scroll it yourself.

    The details that matter

    Jaggi Cleaning Services desktop home page with its main features numbered
    1. Every service in one menu The Services menu lists all nine services, from end-of-lease cleaning to pressure washing.
    2. Melbourne first A badge places the business in Melbourne before the headline.
    3. A form that asks the right things Name, email, phone, the service from a list of nine, the suburb and a note about the job.
    4. A shortcut to the main service A card under the headline goes straight to end-of-lease cleaning, with the guarantee and the re-clean promise.
    5. Quote or call Two buttons: start a free quote, or call.

    Inside the website

    The thinking behind the pages.

    1. Website detail

      Nine services, one menu

      The Services menu lists every service the business offers, so a visitor who knows what they want is one click from its page.

      Jaggi Cleaning Services menu listing nine cleaning services
      Open full-size screenshot
    2. Website detail

      Service cards that sort the range

      The home page shows six main services as cards with a photo, a short description and three feature tags, then three specialist services underneath.

      Service cards on the Jaggi home page with photos, feature tags and buttons
      Open full-size screenshot
    3. Website detail

      A quote form that already knows the service

      Every service page opens with a quote form with that service already chosen. The visitor adds a name, contact details, the suburb and a note about the job.

      Melbourne end-of-lease cleaning page with End of Lease Cleaning already chosen in the quote form
      Open full-size screenshot
    4. Website detail

      The checklist an agent inspects

      The Melbourne end-of-lease page lists the tasks a property manager checks at the final inspection, from the oven and rangehood to skirting boards, cupboards and a final walkthrough.

      Vacate cleaning checklist on the Melbourne end-of-lease page
      Open full-size screenshot
    5. Website detail

      Melbourne by region

      Six regions, from the inner city to the north and west, each with its suburbs named, and links to the Sydney and Perth pages for anyone moving interstate.

      Melbourne service areas grouped into six regions with suburbs named
      Open full-size screenshot
    6. Website detail

      City pages with a lighter header

      The Sydney and Perth end-of-lease pages drop the full menu and keep only the phone number and the quote button, then name each city's regions.

      Sydney end-of-lease cleaning page with a lighter header and a quote form
      Open full-size screenshot
    7. Website detail

      Specialist jobs with their own pages

      Oven cleaning, tile and grout, and pressure washing each have a full page with the form set to that job, separate from the whole-property cleans.

      Oven cleaning page with Oven Cleaning already chosen in the quote form
      Open full-size screenshot
    8. Mobile experience

      A quote form high on the phone screen

      On a phone, service pages lead with the headline and the guarantee, then the quote form, with a floating call button in the corner.

      Melbourne end-of-lease page on a phone with the quote form under the headline
      Open full-size screenshot

    The case study

    The project, connected.

    The brief, the work and what it delivered.

    1. The starting point

      Jaggi Cleaning Services

      Jaggi Cleaning Services is a Melbourne cleaning business that specialises in end-of-lease cleaning and also takes jobs in Sydney and Perth.

      Residential and commercial cleaning · Melbourne, VIC

      Jaggi Cleaning Services

      SoudCoh services

      • Website design and build
      • Service pages
      • City landing pages
      • Quote form design
    2. What we put in place

      The website experience

      • Nine service pages, each with the quote form set to that service.
      • A Melbourne end-of-lease page with a checklist, prices by size, the process and six regions.
      • End-of-lease pages for Sydney and Perth with a lighter header.
      • A home page with service cards, a before-and-after carousel and a four-step booking guide.
      Jaggi Cleaning Services home page with the Melbourne headline and a quote form
      Home page — A badge places the business in Melbourne, a shortcut card leads to end-of-lease cleaning, and quote and call buttons sit beside a quote form that asks for the service, the suburb and the job.Explore the website screenshots
    3. What the project delivered

      The outcome

      We built nine service pages, each with the quote form set to that service. We also added a Melbourne end-of-lease page with a checklist, prices by size, the process and six regions.

    In this case study

    White paper · PDF

    Marketing for home services in Australia

    58 pages · 2.3 MB

    Download this PDFRead it on the page

    We built nine service pages, each with the quote form set to that service. We also added a Melbourne end-of-lease page with a checklist, prices by size, the process and six regions.

    The business

    Jaggi Cleaning Services is a Melbourne cleaning business. It specialises in end-of-lease cleaning with a bond-back guarantee and a free re-clean if the agent raises anything, and also offers domestic, deep, pre-sale, commercial and short-stay cleaning, along with oven, tile and grout, and pressure washing work. It also takes end-of-lease jobs in Sydney and Perth.

    The brief

    A cleaning business with this many services gets very different enquiries: a tenant with an inspection booked, a household after a regular cleaner, a landlord preparing a sale. Each needed somewhere to land that talked about their job, and a quote form that did not make them explain it from scratch.

    The end-of-lease clean needed the most room, because tenants compare the scope, the guarantee and the price before they book.

    A home page that sorts the range

    The home page opens with a Melbourne badge, the headline and a shortcut card to end-of-lease cleaning, with buttons to start a quote or call. The quote form beside it asks for a name, email, phone, the service from a list of nine, the suburb and a note about the job. Further down, the services appear as cards, six main services with feature tags and three specialist services, followed by a before-and-after carousel of labelled jobs, the reasons to choose the business and a four-step explanation of how a booking runs.

    Service pages that choose the service for you

    Each of the nine services has its own page, and each opens with a quote form with that service already chosen. Oven cleaning, tile and grout, and pressure washing sit apart from the whole-property cleans, so someone who needs one surface done is not asked to read about a full move-out clean.

    An end-of-lease page that carries the decision

    The Melbourne end-of-lease page runs from the quote form through labelled before-and-after photos, the bond-back guarantee and a vacate checklist of the tasks an agent inspects. Prices follow by property size, from a studio to four bedrooms and more, with the common add-ons listed separately.

    A three-step process, six Melbourne regions with their suburbs named, ten common questions and links to related services complete the page, so a tenant comparing cleaners can go from first look to quote without leaving it.

    Pages for Sydney and Perth

    End-of-lease pages for Sydney and Perth drop the full menu and keep only the phone number and the quote button in the header. Each names its own regions, eight across Sydney and eight across Perth, and answers questions in that city's terms.

    Built for phones

    On a phone, the header keeps the logo and the menu, and a floating call button stays in the corner of every page. The home page leads with the headline, the end-of-lease shortcut and the quote and call buttons. Service pages put the quote form straight under the headline, so the form is the first thing a visitor scrolls to.

    What it connects to

    Every page leads to the same short quote form, and the form carries the service, the suburb and a note about the job. The business starts its reply already knowing what kind of clean is wanted and where.

    The Sydney and Perth pages give the business a specific page to send people to in each city, ready for local advertising whenever it wants to reach renters there.

    For a cleaning business that wants each service to bring its own enquiries, see our website design services and marketing for cleaning businesses.

    Key design decisions
    • Nine service pages, each with the quote form set to that service.
    • A Melbourne end-of-lease page with a checklist, prices by size, the process and six regions.
    • End-of-lease pages for Sydney and Perth with a lighter header.
    • Nine services, each with its own page and the quote form already set to that service.

    Tags

    • Website design
    • Residential and commercial cleaning
    • Melbourne, VIC

    A website built around your business.

    Tell us about your services, your customers and the next step you want them to take. We will shape the design and page structure around that brief.

    FAQ

    The questions this raises.

    The brief, the design and how the website supports the wider customer journey.

    The first call is free and there is no deck.

    Book a call
    Why does each service page set the form to its own service?

    A visitor on a service page has already said what they want. Choosing that service in the form saves them a step and tells the business what kind of clean the enquiry is about.

    What is on the end-of-lease page?

    A quote form, before-and-after photos, the bond-back guarantee, a vacate checklist, prices by property size, the add-ons, a three-step process, six Melbourne regions with suburbs named and ten common questions.

    Why are specialist services separate?

    Oven, tile and grout, and pressure washing jobs raise different questions from a whole-property clean. Their own pages keep the explanation and the quote request specific.

    How does the site work on a phone?

    The header keeps the logo and the menu, a call button floats in the corner, and service pages put the quote form straight under the headline.

    What did SoudCoh deliver for Jaggi Cleaning Services?

    Nine service pages, each with the quote form set to that service. A Melbourne end-of-lease page with a checklist, prices by size, the process and six regions. End-of-lease pages for Sydney and Perth with a lighter header. A home page with service cards, a before-and-after carousel and a four-step booking guide.

    Ready for your next website?

    Tell us about your business, your services and what your website needs to do. We’ll help you decide what to build next.

    A clear scope, a considered design and a practical next step.