
WebsiteImpress Blinds
United Kingdom
Measure + chooseImpress Blinds: a blinds catalogue with measuring tools and local appointments. See the design, service pages and enquiry experience.
Read the website case studyQuick answer
SoudCoh publishes 207 case studies: 78 recent campaign stories, 70 website builds and 59 earlier projects. For example, Aussie Plumbing's click-to-enquiry rate rose from 8.6% to 12.7%, and Aussie Leak Detect's cost per enquiry fell 30%. Each story explains the work and the basis of its reported results.
Source: the published projects and reporting basis linked in each case study.
Google Ads, paid social and websites for the businesses we work with. Explore client results, service-specific strategies and the actual websites behind the enquiries. Each story explains the work and what its result measures.
Service-focused Google Ads and enquiry tracking · Pink Flamingo, an end-of-lease cleaning business in Melbourne · Full breakdown in the case study
Google Ads campaigns and website projects from the portfolio. Open a study to see the services we delivered, the work itself and any recorded results.
See all 207 case studies
Google Ads5.3×return on ad spend from won jobsFirst 14 days of Google Ads
Complete Flow PlumbingWollongong, Illawarra and Shoalhaven, NSW
Google Ads5.4×return on Google Ads spend, in the value of won jobsLast 30 daysChampion PlumbingSydney, NSW
Google Ads5.5×return on ad spend in won workFirst 14 days of Google AdsPlumbwell PlumbingSydney, NSW
WebsiteBy rooma problem finder linked to plumbing servicesWebsite deliveryChampion PlumbingSydney, NSW
WebsiteMeasure + chooseproduct ranges, guides and appointment bookingWebsite deliveryImpress BlindsUnited Kingdom
WebsiteFollow the jobservice explainers, search tools and online bookingWebsite deliveryNewcastle PlumbingNewcastle and the Hunter, NSW| Client | Trade | City or region | Measured change | Compared with |
|---|---|---|---|---|
| Aussie Leak Detect | Plumbing | Sydney, NSW |
| Latest full month compared with the first full month |
| FAIZI Metals | Waste & Recycling | Melbourne, VIC |
| Latest full month compared with the first full month |
| Impress Blinds | Retail & e-commerce | United Kingdom |
| Each figure compared with the same account a year earlier |
| Aussie Plumbing | Plumbing | Sydney, New South Wales |
| Latest full month compared with the first full month |
| EOL Melbourne | Cleaning | Melbourne, VIC |
| Best full month compared with the first full month |
| FacilityWorx | Commercial cleaning | Gold Coast, QLD |
| Latest full month compared with the first full month |
| Rubbish Removal WA | Home Services | Perth, WA |
| Latest full month compared with the first full month |
| Alliance Plumbing | Plumbing | Brisbane, QLD |
| Best full month compared with the first full month |
| Floral Cakery | Retail & e-commerce | Melbourne, Victoria |
| Latest full month compared with the same account a year earlier |
| SLS Solicitors | Legal | England and Wales, United Kingdom |
| Latest full month compared with the first full month with tracked enquiries |
Each result is measured in that client’s own Google Ads account and compared with the same account earlier, as the last column says.
Explore 207 published projects. Filter by the kind of work, industry or service, or search for a client, location or keyword. Load more in each collection to keep exploring.

WebsiteUnited Kingdom
Measure + chooseImpress Blinds: a blinds catalogue with measuring tools and local appointments. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney, NSW
By roomChampion Plumbing: a plumbing website that helps customers describe the problem. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney and Illawarra, NSW
Price firstEagle Plumbing: a plumbing website with clear pricing promises and booking tools. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney, NSW
Find the problemAussie Plumbing: a plumbing website with problem finders and local booking pages. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney, NSW
Level 2 + homeelectrical service pages and interactive problem findersAussie Electrical: a Level 2 electrician website with tools for finding the right service. See the design, service pages and enquiry experience.
Read the website case study
Melbourne, VIC
From symptom247 Electrician Mate: an electrician website with safety-led menus and booking tools. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney, NSW
Search to callbackPlumbwell Plumbing: a Google Ads landing site with a form for every plumbing job. See the design, service pages and enquiry experience.
Read the website case study
WebsiteNewcastle and the Hunter, NSW
Follow the jobNewcastle Plumbing: a plumbing website with job stories, search and local booking. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSutherland Shire to the Shoalhaven, NSW
Scope + priceComplete Flow Plumbing: a plumbing website with fixed-scope options and a suburb finder. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney, Central Coast and Blue Mountains, NSW
Map the drainAussie Drains: a drain website with an interactive house map and problem finder. See the design, service pages and enquiry experience.
Read the website case study
WebsiteSydney, NSW
12 tradesorganised into service menus and matching quote pagesBayside Plumbing: a Sydney plumbing website with a menu for every trade. See the design, service pages and enquiry experience.
Read the website case study
Inner Sydney, NSW
Find the right jobI-ELEC: an electrician website with a house diagram and problem finder. See the design, service pages and enquiry experience.
Read the website case study
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Professional & other services
Msaha connects commercial kitchen owners and food businesses in Saudi Arabia. The staff workspace makes kitchen requirements, availability and potential matches easier to compare.

Other home services
FixCare organises property-maintenance work. Its booking and quoting app brings property requirements, scheduled visits and customer documents into a clear daily workspace.

Other home services
Sydney Fence Painting is a fence and roof painting business serving Sydney, NSW. The Google Ads work focuses on enquiries for Colorbond fence painting, roof painting and fence restoration.
Cleaning
Pink Flamingo Services provides exterior cleaning. The Google Ads work gives house soft washing, roof cleaning, driveway cleaning and gutter cleaning distinct service messages for property enquiries.

Professional & other services
Nex Data is a security and data-installation business serving Sydney, NSW. Its search advertising gives CCTV installation, data cabling and home alarms their own service messages.

Professional & other services
Cornerstone Roofing is a roofing and surface-care business serving New South Wales. The Google Ads work focuses on enquiries for roof repairs, roof restoration and driveway cleaning.
Cleaning
Cleanetic provides carpet cleaning in Perth. The website and Google Ads project presents household and end-of-lease carpet cleaning with clear service information and enquiry options.
Automotive
Budget Towing Melbourne provides towing, roadside assistance and scrap-car removal. The project pairs a website with Google Ads to explain those services and invite local enquiries.

Automotive
FAIZI Metals is a scrap-metal collection business serving Melbourne, VIC. Its search advertising gives copper collection, aluminium collection and steel and iron their own service messages.

Professional & other services
Msaha connects commercial kitchen owners with food businesses across Saudi Arabia. The marketplace gives each audience a clear route to listings, practical details and an enquiry.
Full write-up inside.Read case study
Automotive
Sell My Car Australia handles vehicle-sale enquiries. Its workspace brings car details, seller information and useful filters together so staff can review the next conversation.

Professional & other services
NexData installs security and data systems. Its staff workspace connects the everyday tasks of preparing quotes, scheduling jobs and managing invoices and customer documents.
Eight client stories covering the campaigns, results and work behind each business. Open a project to see the full story.



More client projects from the portfolio. Browse the cards and open the work that interests you.
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Read case studySix campaign stories from the archive. Open a project for the services, ads and approach behind each campaign.
The strongest customer journeys connect the ad, the website and the conversation that follows. These projects show how we bring those parts together.
Clear service pages, useful product information and simple enquiry paths give visitors a reason to take the next step.
Explore website designGoogle Ads connects demand with the relevant service or product page. The campaign stories show the work and the recorded results.
Explore Google AdsConversion tracking and follow-up help businesses understand which enquiries become work. Revenue results use recorded sales or won-job data where available.
Explore conversion trackingStart with Bayside Plumbing’s Google Ads results and its website project. To explore the economics for your business, use the break-even ROAS calculator with your own margins and costs.
Before you ask us anything
Here is what everybody asks first.
What the projects include, how we plan the work, and how to get started.
The first call is free.
Book a callCampaign stories cover the advertising work and its recorded results. Website stories show real pages, design decisions and customer journeys. Each result is labelled by what it measures, such as Google Ads conversions, enquiries or recorded revenue.
Government, council and cultural-institution engagements are described by sector and jurisdiction. Their case studies explain the scope, work delivered and outcomes while keeping the organisation anonymous.
Your ad spend and our management fee are separate. We recommend a minimum of A$5,000 a month in ad spend for most businesses; the largest companies we work with invest up to A$30,000 a day. Our management fees aren't published. Every engagement is custom-built around your channels, markets and the volume of work you want — contact us and we'll scope it with you.
Search ads can bring calls and form enquiries within hours of going live. In SoudCoh's research on newly launched accounts, month-2 enquiries ran at a median 1.9 times month 1 and month 4 at 2.2 times (month 1 is usually a part-month). SEO and content usually take longer; your starting point, competition and budget shape the timeline.
No long-term lock-in. We explain the terms and agree on a sensible review period before work starts.
We own and manage the advertising account, with clear reporting on performance and spend. Ownership and handover options can be discussed for long-term marketing agreements.
We review the enquiries, services and spend with you, then agree on what to improve, redirect or stop. The next step should follow what the business is getting from the campaign.
Reports explain spend, enquiries, the work completed and the next decisions. Where booking and revenue information is available, we connect it to the campaign so you can judge the return for the business.
Probably. The recent library alone holds 46 plumbing, drains and leak detection, 15 electricians, 44 cleaning, 4 roofing, 2 painting, 3 pest control, 1 heating and cooling and 3 security and cctv installers projects, and the earlier studies add property, finance, legal, automotive and more. Use the industry and service filters above, or search for your trade or suburb.
Yes. Shopping campaigns, product feeds, online-store builds and e-commerce SEO are all part of what we do, and marketplace platforms we designed and built are among the studies on this page. Product businesses are run differently to service businesses — the feed, the product data and the category pages do work that ad copy does elsewhere — but they are firmly in scope.
We start with your goals, service area, customer value and current website or account. That gives us the basis for a practical plan across campaigns, website improvements and follow-up.
We add new projects and expand existing stories as more work is ready to share. The library brings the published campaign and website studies together, with filters to help you explore them.
A case study tells you what happened. These pages tell you how, and what it would look like on your account.
To plan your own campaign, the calculators help you compare click costs, close rates and margins. Our guide to choosing a campaign review period explains when to review performance and what to look for.
Businesses we run campaigns for, grouped by industry.



Work we have done for government and civic organisations.




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Case studyTalk through your goals, your current website and your advertising. Leave with a written list of practical next steps.
A free first call with practical next steps for your business.
Explore client campaign results, then open a case study to see the work behind the numbers.







